Case Study - Transforming MTL into a Mobile First Company

We helped Malawi Telecom Limited (MTL) transform into a mobile-first company by building a comprehensive mobile application that enabled them to offer a wide range of services to their customers.

Client
MTL
Year
Service
Web Application, Mobile App Development

Overview

In a landmark project, we had the privilege of partnering with Malawi Telecom Limited (MTL) in their transformative journey to become a mobile-first company. Our role was pivotal in architecting and developing a comprehensive mobile application, a cornerstone in MTL's strategy to offer an array of services directly to their customers' fingertips.

Our collaboration involved meticulous design work, ensuring the mobile application was not only visually appealing but also user-friendly, catering to a diverse customer base. We paid special attention to the user experience, ensuring seamless navigation and intuitive interfaces that made customer interactions effortless and engaging.

A critical aspect of this project was the integration with third-party services, including the National Registration Bureau. This integration enabled streamlined and secure user registration, aligning with national standards and ensuring customer authenticity. Furthermore, we integrated the app with MTL’s Billing System, facilitating seamless product management and offering a robust platform for customers to manage their accounts and services.

Beyond the mobile application, our team developed a custom Portal designed to enhance the data extracted from the Billing System. This portal played a crucial role in marketing efforts, enabling MTL to glean valuable insights for targeted campaigns and customer engagement strategies. Additionally, we implemented advanced caching mechanisms, significantly improving data processing speeds and reliability, thus enhancing the overall customer experience.

Through this project, we didn’t just build an application; we laid the foundation for MTL's evolution into a digital leader in the telecommunications sector, providing a model for mobile-first transformation in the industry..

What we did

  • Mobile Apps (Android/iOS)
  • Backend Portal
  • API Integrations

Digital Arts played a pivotal role in our digital transformation journey. Their expertise in mobile app development and their commitment to delivering a high-quality product was evident throughout the project.

Kondwani Masiye
Head of Business Development
Users Onboarded
1000
Increase in Mobile Transactions
70%
Faster Registration Process
5x
Enhancement in Data Analytics Efficiency
30%

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